Albert Einstein said in a 1929 interview:
“Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution.”
It has become a famous quote, but do you think he was correct?
Einstein was voicing the value he placed on the imagination concerning scientific research, an area traditionally (and currently) dominated by pure rationalism.
How about in business and your professional work? Do you value imagination more than (or as much as) what you know?
It’s unlikely. We favor knowledge over imagination, reason over intuition. You can call it a cultural bias.
But it’s only from imagination that we create the novel, the unforeseen, the unexpected, and often, the better.
Today, let’s dive into the realm of our imagination.